The Frame TV from Samsung is no ordinary TV. It'll blend into your home just like a picture frame thanks to its swappable bezel frame (each sold separately). When it's not movie time, Art Mode transforms the screen into a picture gallery. You'll be spoilt for choice with over 3,000 pieces in the Art Store - pick out your favourites and change the feel of your room in an instant. The Matte Display absorbs reflections, so there won't be any distracting glare, even in a bright room. You'll love how good your entertainment looks too. Quantum Dots transform light into lifelike, accurate colour for natural looking scenes. The sky is brighter, the grass is greener, and the details are clearer. It's even been given the thumbs up by Pantone (and they know a thing or two about colour).Good to know- Dolby Atmos uses the TV's speakers to create an immersive surround sound effect - you'll love how incredible everything sounds- Clear the clutter by plugging in your consoles and boxes into the One Connect box - it connects with a single cable to your TV- The NQ4 AI Gen2 Processor is working behind the scenes to boost the brightness, colour, resolution and sound- You'll be able to mount it flush to your wall with the included Slim Fit Wall Mount - just like a real piece of art- Adaptive sensors automatically switches the TV to show art when you walk in the room and back to standby when you leave, helping you save energy- Sports, classic movies, and even the nightly news will get an upgrade to stunning 4K thanks to AI Upscaling Pro- With Quantum HDR, you can enjoy natural details and depth, even in the darkest of scenes________________________________Please note: - Samsung Account required to access network-based smart services and apps. If you choose not to log-in, you will only get connection to terrestrial TV (applicable to devices with tuners only) and external devices, e.g. via HDMI.- Some apps & services (including tuner) are only available in the UK. Apps & services may be removed or no longer supported by third-party content providers at any time. Some apps & services may not be available at launch and may require a firmware update before becoming available. Some services require an account and/or subscription fee.- Separate Art Store subscription and Samsung Account required to access full selection of artwork.