Samsung UE43DU7100KXXU 43" Smart 4K Ultra HD HDR LED TV Description Bring your favourite movies, shows, and games to life with the Samsung UE43DU7100 43" Smart 4K TV. Powered by Samsung’s Crystal Processor 4K, this TV intelligently enhances picture quality and optimises sound in real time, delivering clearer visuals and more immersive audio for everything you watch. PurColour technology boosts colour accuracy while keeping tones natural, so every scene appears vibrant and lifelike. Combined with HDR powered by HDR10+, you’ll see impressive contrast and fine details even in the darkest or brightest scenes. For audio, Object Tracking Sound Lite creates a more dynamic listening experience by adjusting the TV’s sound to follow the action on screen. Meanwhile, Adaptive Sound automatically optimises audio depending on the content, ensuring dialogue remains clear while soundtracks stay powerful. The Samsung Smart TV platform gives you access to a huge range of streaming services, catch-up apps, and entertainment. With Samsung Gaming Hub, you can even play Xbox titles and other cloud-based games without downloading them or connecting a console. Stylish, powerful, and packed with smart features, the Samsung DU7100 is designed to deliver impressive 4K entertainment for the whole family. Key Features Crystal Processor 4K enhances picture and sound in real time PurColour technology delivers rich and natural-looking colours HDR10+ support for improved contrast and detailed visuals Object Tracking Sound Lite follows on-screen action for immersive audio Adaptive Sound optimises audio based on the content you’re watching Samsung Gaming Hub for cloud gaming without a console Samsung Smart TV platform with a wide range of apps and streaming services